What are the opportunities of mobile commerce?

What makes mobile commerce different from ecommerce?

Mobile commerce is not just another screen that enables people to buy online. Mobile devices offer several interesting features that can augment ecommerce:

 

Closer / longer

 

We carry our mobile phone with us during the entire day. According to some studies we touch our mobile 110 times a day. As a result, mobile phones allow us to be in contact with their users much more frequently than laptops or PCs.

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