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Cross-Cultural Website Optimization

Cross-Cultural Website Optimization

Euroflorist verzendt wereldwijd bloemen, heeft lokale websites in 11 landen en een online team met 19 nationaliteiten. Guido vertelt over de uitdagingen die daarbij komen kijken, hoe je zorgt voor continue optimalisatie van de customer expertise en hij zal veel voorbeelden geven a.d.h.v. UX en A/B testresultaten.
Language: English, English
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Document type: Presentation

Publication date: 25-01-2016

Topics: Content Marketing, Cross-Border Ecommerce, Customer Service, Delivery and Service, Digital Branding, Ecommerce Strategy, Mobile Commerce, Omnichannel Organization, Online Marketing, Online Research, Online Security, Online Taxes and VAT, Personalization, Search Engine Advertising, Search Engine Optimization, Social Media and Services
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