Ecommerce Facts & Figures of Slovenia

Introduction to Slovenia

Slovenia is a parliamentary republic in Central Europe. It has a population of 2.1 million people and its capital is Ljubljana. The official language is Slovenian and widely spoken foreign language' is Serbo-Croatian. Slovenia has a GDP of 40.4 billion, which represents a GDP per capita of €19,536 in 2017.


  • 2.1 million people
  • GDP of 40.4 billion
  • 8% unemployed
  • Inflation of -0.1%


Ecommerce in Slovenia

In 2017, the Slovenes B2C ecommerce turnover grew by 10% to €305 million. Slovenia had an online population of 1.6 million people who were aged 15 and older. Of the total online population, 0,7 million bought something online in 2015. The average spending per eShopper was €359 in this year.


B2C Ecommerce Turnover €305 million
B2C Ecommerce growth 10%
Online population 1.6 million
Number of eShoppers 0,7 million
VAT rate 22%


Tips for ecommerce in Slovenia

Before trading in Slovenia, we recommend visiting the Q&A Online Taxes and VAT in Slovenia page.


Want to know more about the Slovenes Ecommerce market?

An analysis of the Ecommerce market worldwide is available. All information about the Slovenes Ecommerce market can be can be found in the following free reports:

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Ecommerce Foundation Contributions: 4


  • Haytham Murad
    Ecommerce Foundation
    Contributions: 4