Prot:Poland B2C Ecommerce Country Report 2017 (free)

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Poland B2C Ecommerce Country Report 2017 (free)

Analist Report

The Poland B2C Ecommerce Country Report 2017 (free) provides a brief overview of the state of ecommerce in Poland. This report includes ecommerce trends, facts and figures, and offers insights into the Polish ecommerce market.

Topics and Scope

The report is split into 3 main chapters

  • Introduction to Poland
  • Ecommerce Facts & Figures
  • Ecommerce Environment

Did you know?

  • E-GDP forecasted to grow to 2.3% in 2017
  • Unemployment rate was 6.2% in 2016
  • Inflation rate was –0.7% in 2016
  • Poland ranks 24th in Ease of Doing Business Index
  • Ranks 33rd in Logistical Performance Index
  • 56% of the online population in 2016 shopped online
  • Ecommerce turnover to increase by 17% in 2017
  • Most popular product category is clothing/footwear
  • Enterprises with B2C online sales decreasing YoY
  • Facebook is the most popular social media platform

Optional: Get the extended report

The extended Poland B2C Ecommerce Country Report 2017 (paid-version) is available on ecommercefoundation.org

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Authors: Sara Lone, Johnson Chen
Topics: B2B Ecommerce, Cross-border Ecommerce, Customer Service, Delivery and Service, Display Advertising, Ecommerce Basics, Mobile Commerce, Ecommerce Strategy, Ecommerce Sustainability, Marketplaces, Online Research, Online Payments , Social Media and Services, Online Taxes and VAT
Industry: Business Partner (Service provider to Retail/Brand), Consumer Services, Education (Universities, Students), Other, Production & Wholesale, Stakeholders (government, associations), Retail/Brand - Other
Publication date: 27 November 2017
Language: English
Price: FREE

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Poland B2C Ecommerce Country Report 2017 (free).pdf

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Editor review

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Maximiliaan Koene
Marketing and Sales, Ecommerce Foundation

Reader reviews

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Mine Direnç
Online Marketing Intern, Ecommerce Foundation
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Sara Lone
Research Analyst, Ecommerce Foundation
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Maximiliaan Koene
Marketing and Sales, Ecommerce Foundation

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